Tag: nfl

Companies and brands often attempt to avoid taking strong public positions out of fear of alienating customers, but Nike is running straight into the political fray.

Four days before a new NFL season gets underway, Nike is throwing its weight behind one of the most polarizing figures in football, and America: former San Francisco 49ers quarterback Colin Kaepernick. Kaepernick will be one of the faces of Nike’s 30th anniversary commemoration of its iconic “Just […]