Tag: hiphop

Missy Elliott: The Legend Returns

The artist, who’s ready to drop long-awaited new music, redefined hip-hop vocally and visually—and lifting up other artists only burnishes her superstar legacy.

This spring, Melissa Arnette Elliott stood before a mass of Berklee College of Music students and faculty in Boston. She requested a moment to gather herself. She closed her eyes and took a deep breath, and tears began to fall freely over her smiling face. She opened her eyes. She began to speak to the graduating class, herself among them, just before being awarded an honorary doctorate.

Dolce & Gabbana orange coat, tweed coat, and plaid pant; Jennifer Fisher earrings; Left hand: David Webb gold leaf ring, Jennifer Fisher gold ring on pinky finger; David Webb rectangular gold-diamond-and-ruby ring (on ring finger), David Webb rectangular gold-diamond-and-ruby ring (on pinky finger); Jennifer Fisher gold cylinder ring and gold tube ring. Iconic Necklace Missy’s Own.

A few days later, I watched Elliott’s speech on YouTube from my living room couch. I scrolled back to when she closed her eyes and counted the seconds until she spoke again. Altogether, there were 20 seconds of what I assumed was silent meditation, perhaps gratitude, in service to a life so successful, it had fashioned itself into this spectacular moment.

Two weeks later, at a recording studio just outside Atlanta, where she’s working on a long-anticipated seventh album, I ask Elliott if she remembers standing there for those 20 seconds. She hadn’t known it had been quite that long. I confirm. I counted to make sure. Her eyelids, painted green and shimmering under the overhead lights, flutter a few times while she thinks about it more.

“I didn’t even realize,” she says. “You know what’s so funny? I wrote a speech and got up there and choked up, and before I knew it, I was like, ‘Oh my God, where’s the paper?’ And it was just crumbled up on the podium.” However, she hadn’t closed her eyes to remember her speech or make a harried backup plan for giving one on the fly. She’s Missy Elliott. She went somewhere else entirely.

“I went to the side of my grandmother’s house where I used to play church. I used to shout and sing all kinds of gospel songs. Ones I had made up, ones that existed in the church…I was at that place.” Elliott considers herself a very spiritual person. For her, “God is real because I went to that place and felt like he had his hands on me from a child.”

READ MORE:https://www.marieclaire.com/celebrity/a28250119/missy-elliott-new-album-2019/?utm_source=pocket-newtab

A decade later, Drake’s ‘So Far Gone’ mixtape hits streaming services

On the heels of his Grammy win for Best Rap Song, Drake revealed on Instagram that his 2009 mixtape So Far Gone is coming to streaming services for the first time. Though it was originally available for free online, this marks the first streaming availability for the 18-track collection that features cameos from Lil Wayne, Santigold, Trey Songz, Bun B and more. The mixtape also includes the single “Say What’s Real,” which was produced by Kanye West.

So Far Gone not only turns 10 on February 13th, but it’s also a body of work that helped put Drake on the map. These early works don’t always make it to your go-to streaming service, especially when it comes to hip hop mixtapes, so it’s always nice when they do. You also won’t have to wait to get re-acquainted as Champagne Papi explained that the mixtape will be available to stream tomorrow, February 14th.

The Playlist: Cardi B Hits Pay Dirt, and 11 More New Songs

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Every Friday, pop critics for The New York Times weigh in on the week’s most notable new songs and videos — and anything else that strikes them as intriguing. Just want the music? Listen to the Playlist on Spotify here (or find our profile: nytimes). Like what you hear? Let us know at theplaylist@nytimes.com and sign up for our Louder newsletter, a once-a-week blast of our pop music coverage.

What’s the opposite of a palate cleanser? Currently, Cardi B is featured on the No. 1 song in the country, Maroon 5’s “Girls Like You.” It is not her best, nor most apt work. So here comes the palate roughener? “Money” is effectively a stripped-bare version of BlocBoy JB and Drake’s already-bare “Look Alive,” and a de facto lo-fi rejoinder to Cardi B’s steady pop incursions over the past year. The trash talk here is pure, if a little staid: “I like boarding jets, I like morning sex/But nothing in this world that I like more than checks.” Instead, “Money” — the first solo single Cardi B has released since giving birth in July — is notable for its acknowledgment of new-mom problems: “I got a baby, I need some money, I need cheese for my egg.” JON CARAMANICA

 

5 Hip-Hop Artists That Went Against Industry Norms to Achieve Success

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Hip-hop has never been about following rules. From the genre’s birth in the late ‘70s to today’s explosion of innovative pop-rap superstars, the music has always rewarded audacious creativity and outside-the-box thinking. While hip-hop has gone mainstream and become the world’s preeminent form of popular music, there are still artists working outside of industry boundaries and refusing to let labels, managers, or anyone influence their art. Below, we give props to five uncompromising artists who’ve found their own lanes and chased greatness on their own terms.

Dessa: A Multifaceted Artist with a Singular Voice
Before launching her career as a rapper, singer, spoken-word artist, author, and Doomtree label head, the Minneapolis native born Margaret Wander worked as a technical writer for a medical company. In a sense, she’s come full-circle with Chime, the critically acclaimed album she released in early 2018. It’s Dessa’s fourth collection of smart, soulful alternative hip-hop songs, and it was inspired by a project whereby she collaborated with neuroscientists to pinpoint the exact part of her brain dedicated to romantic love. Chime is just the latest example of how this one-time philosophy major has challenged the idea of what a female hip-hop artist can be. In a 2018 interview with Billboard, Dessa shared her secret for having such a rich and varied career: “I worry a little bit less about trying to forestall people’s opinions and just try to do good work.”

Cardi B: A Personality Too Big to Fail
By the time Cardi B topped the Billboard Hot 100 in 2017 with “Bodak Yellow,” the Bronx native was already on her fourth career. In the years leading up to her musical breakthrough, Cardi went from stripping to making viral videos to stealing scenes on Vh1’s Love & Hip Hop: New York. All of those pursuits showcased the qualities that would make Cardi one of the most exciting new rappers of the ‘10s. Cardi is sexy and funny, outrageous and vulnerable, tough as hell yet instantly loveable. Her excellent 2018 debut album, Invasion of Privacy, reached #1 on the Billboard 200 and silenced critics who thought she’d be a one-hit wonder. Invasion of Privacy has spawned a second chart-topper, the Latin-flavored “I Like It,” which you’ve surely heard blasting from cars all summer. While pregnancy kept Cardi from touring in recent months, motherhood is only going to make this vivacious truth-spitter a more compelling artist in years to come.

Tyler The Creator: More Than Just a Troublemaker
When the Odd Future collective came on the scene in 2010, nobody knew what to make of them. The blog-hyped L.A. rappers became infamous for their offensive lyrics, chaotic life shows, and unwillingness to play by anyone’s rules. Leading the pack was Tyler The Creator, a multifaceted troublemaker who’d spend the next decade revealing his genius. In addition to overseeing numerous Odd Future releases and four solo LPs — including last year’s Grammy-nominated Flower Boy — Tyler has directed music videos, launched his own Golf Wang clothing line, and spearheaded the Camp Flog Gnaw Carnival music festival. Tyler’s extracurriculars make it easy to overlook his rapping, but the fact is that he’s a stellar MC with the power to make you feel all sorts of ways. On Flower Boy, Tyler surprised everyone by serving up his most mature, confessional lyrics to date. Tyler sums up his career perfectly on the song “Who Dat Boy,” asking, “Who dat boy? Who him is?” The world will be chewing on those questions for quite a while.

Curren$y: The Underground Hero Who Never Lets You Down
The New Orleans rapper born Shante Scott Franklin knows how the big boys operate. He signed with Master P’s No Limit label in 2002, then struck a deal with Lil Wayne’s Cash Money Records in 2004. Curren$y appeared on Weezy’s Tha Carter II in 2005 and dropped the minor hit “Where Da Cash At” the following year. Neither of those projects quite made him a star, so in 2007, Curren$y jumped ship to the independent digital-only Amalgam Records and rebranded himself as a niche underground artist with an ear for consistency. In 2011, Curren$y, a.k.a. Spitta, formed Jet Life, the label he’s used to launch some of his many, many, many projects. Free of major-label interference, Curren$y has amassed a massive discography that includes eight studio albums and more than 40 mixtapes. More importantly, he’s built a devoted fan base that comes to see him perform live year after year. Spitta’s not going to break streaming records like Drake, but he’s a dependable artist in an age of disposability.

Chance the Rapper: The Superstar Who Gives His Music Away
When Chance the Rapper picked up the Grammy for Best Rap Album in 2017, it was notable for two reasons. First off, Chance’s Coloring Book is an incredible collection of gospel-inflected hip-hop songs from an artist who speaks on social issues without getting preachy or forgetting that music is supposed to be fun. Second, Coloring Bookwas the first-ever streaming-only album nominated for a Grammy. While the Recording Academy didn’t change its eligibility rules specifically for Chance, the Chicago rapper had long been at the forefront of artists challenging traditional release models. Chance is the king of the free “mixtape” — that’s how he classified Coloring Book and its predecessors Acid Rap (2013) and 10 Day (2012). Fans were able to get their hands on all three totally free of charge, and that’s helped Chance grow a gigantic fan base that includes Barack Obama, who praised the MC in 2017 for “representing the kind of young people who come out of Chicago and change the world.” Although he’s avoided selling his music, Chance has earned so much money off touring and merchandise that he was able to donate $1 million to Chicago schools.

SOURCE: https://www.billboard.com/articles/partner/8467582/5-hip-hop-artists-that-went-against-industry-norms-to-achieve-success

How Joe Budden Became the Howard Stern of Hip-Hop As a rapper, Joe Budden had a hit 15 years ago — and then a string of bad luck and poor choices. Now he has emerged as a podcast star.

Screen Shot 2018-08-23 at 9.57.20 PMThis wasn’t how Joe Budden planned on becoming famous. In fact, he didn’t plan much of anything. Now he’s on the charts, but not for his music.

Instead, as of Thursday, Joe Budden has the No. 1 podcast on the iTunes music podcast chart — five slots ahead of the NPR standard-bearer “All Songs Considered.” The Joe Budden Podcast With Rory and Mal is produced at a friend’s house in Queens.

Mr. Budden had a brief taste of mainstream success as a rapper with a Top 40 hit in 2003 before his career stalled. Now he has become a kind of volatile elder statesman of hip-hop, holding forth on his podcast, social media and YouTube before an audience of millions. His soliloquies and tirades, whether a careful examination of a rap diss or a nuanced defense of XXXTentacion, the controversial young rapper who was murdered in June, lend him a credibility he never quite had as an artist.

Mr. Budden is now banking on a new partnership with Spotify to expand on his success. Starting this fall, his podcast will stream exclusively on that platform. (He plans on still uploading videos of the show on YouTube.) The goal, according to Courtney Holt, head of studios and video at Spotify, is to “develop out not just this show, but other shows in the future.” When asked why he thought Spotify was the best home for his show, Mr. Budden said simply, “They weren’t afraid of me.”

Seated at the dining room table in his Montclair, N.J., home, Mr. Budden is just as he seems as a podcast host: expressive and candid and unembarrassed to recount a series of personal and professional misfortunes and poor decisions, from his battles with addiction, messy physical fights that spilled onto social media to rap beefs and shady recording contracts that left him broke for most of his rap career.

He was also accused of beating an ex-girlfriend, and even though charges were dropped, the allegations continue to dog him. “Even if you’re innocent of those things, therapy teaches you to always pay attention to the part that I played in things,” Mr. Budden said. “I didn’t do any of that stuff, but how did I get here? I frequented strip clubs, I popped pills. My life was in disarray. It made me say, ‘No more.’”

READ MORE: https://www.nytimes.com/2018/08/22/nyregion/how-joe-budden-became-the-howard-stern-of-hip-hop.html

The Musicians Behind Your Favorite Songs Are Coming for Their Credit

Who made the beat for “Bad and Boujee”? It should be a simple question. Most rap beat-hustlefans (and media outlets) would answer, without hesitation, Metro Boomin. But that’s not the full story. The songwriting credits list a Robert Mandell, better known as G Koop. And that leads us to a not-very-well-known side of how hip-hop works. Koop is a musician who has worked on tracks for the biggest names in the business. 2 Chainz, Future, Migos, DJ Khaled, 21 Savage, Meek Mill, and more have all relied on his tunes. So why don’t you hear his name everywhere? It’s because Koop is part of a new breed of musicians and composers, many of them managed by the same veteran Shady Records exec, who have quietly played a major part in creating the biggest records of recent years—and now they’re coming for their credit.

CONTINUE READING:https://www.complex.com/music/2018/07/musicians-behind-favorite-songs-coming-for-their-credit/

The New Business of Hip-Hop Beats: How One Company Gets Musicians Paid For Creating Samples

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On June 10, manager Mike “Heron” Herard got a mysterious phone call from the Grammy-winning production duo Cool & Dre. Two artists Heron manages, multi-instrumentalist Leon Michels and composer Beat Butcha, had landed placements on a top-secret project that the producers described only as “life-changing.”

They just needed stems of the recordings that Heron had sent them months before, including a four-bar instrumental loop Michels had created in his spare time, and a few tweaks: a new bassline and strings on top.

Days later, Heron got another call: The project was JAY-Z and Beyoncé’s surprise LP as The Carters, Everything Is Love, and the album’s opening track, “Summer,” would feature Michels’ loop. (A bonus track, “Salud!,” featured Butcha’s work.) It was the first time Michels’ music had been sampled since he began working with Heron’s musician management company, BeatHustle, in 2017. Within its first week, “Summer” totaled 9.1 million on-demand streams and 3,000 downloads, according to Nielsen Music, debuting at No. 84 on the Billboard Hot 100.

“It’s Beyoncé and JAY-Z — that’s the top of the mountain,” Michels tells Billboard about the placement, jokingly adding, “It’s all downhill from here, basically.”

The success of Heron’s new music outfit is a window into how the ­business’ top stars are ­churning out music faster than ever, increasingly soliciting pieces of ideas from a wide range of creators in order to make as many beats as they can in real time. With that kind of ­pressure, the old model of producer as crate digger, crafting melodies out of old soul records or on synths or keyboards, is history. The increase in volume has made it more ­difficult for sampled musicians to claim credit — and payment — for their work, ­creating an opportunity for ­businesses like BeatHustle.

“We’re in a climate where people are just trying to get records out really quickly,” says Heron. “I’ve been with guys where they dedicate tons of hours to records just to walk away, and no one credits them. Often there’s nothing malicious in it — it’s just guys trying to hustle.”

In the late 1990s, Heron was part of a community of record-collecting fanatics who would spend hundreds of hours and thousands of dollars digging through record stores for obscure samples, re-recording them onto LPs and selling the breakbeats to producers like No I.D. and Dr. Dre. Diddy, says Heron, would give one of Heron’s record-collecting friends $10,000 to $15,000 just to go shop for records, many of which wound up on Bad Boy albums like The LOX’s Money, Power, Respect.

“I would go get everything, ­digging hard, and put all the choice cuts on one album and sell them,” says Heron. “I was making a living doing that — must have been 20 volumes, which was 100 percent illegal.” He laughs. “[BeatHustle] is sort of like what I was doing before, but just, like, 100 percent legal.”

Heron began working with Shady Records in 2013, where he remains vp A&R. But he also started managing ­musicians on the side, beginning with Robert “G Koop” Mandell and AntMan Wonder three years ago, helping them place original music with hip-hop producers. It was then that he realized there was a problem in the production line.

“In 2018, there’s not a whole bunch of young guys that can ­actually play instruments,” says Heron. “So I found that those that could were sort of getting taken advantage of. And guys were ­reaching out to me, like, ‘Hey, man, I got a placement with this guy, I didn’t get paid, I didn’t get any ­publishing, I wasn’t credited.’ ”

An overlooked credit can equate to millions in lost revenue for a musician. G Koop, for example, provided the melodic backbone to Migos’ “Bad and Boujee,” which Metro Boomin flipped into a No. 1 single that has racked up 1.1 billion on-demand streams and 1 million downloads sold, according to Nielsen Music. Heron says that in the past, G Koop might have gotten a few hundred dollars for his ­contributions, and no publishing credit. But with BeatHustle, working with people like Metro and his manager Rico Brooks — the two of whom he ­considers to have “led the charge on fair ­treatment of these musicians” — G Koop is credited as a co-producer. Heron declines to comment on ­specific songs but says he’s often able to secure 50-50 splits with producers.

Heron now manages a stable of six composers who, collectively, have contributed to records by Rick Ross, Future, DJ Khaled, Rihanna and others. He has his musicians create original beat packs, which he sends to a tight-knit group of producers he knows and trusts; Cool & Dre, Metro and Murda Beatz, the lattermost producing Drake’s recent No. 1 single, “Nice for What,” are among them. For someone like Michels, who has led several funk bands over the years and worked on records by such artists as Sharon Jones and Lee Fields, the process can be much simpler and more collaborative than just getting sampled.

“I’m not making bridges and choruses and verses, it’s usually just a groove,” he says, noting he’s made around 100 tracks that BeatHustle has sent out. “I’ll do them in a night, just get some weed. They’re not that involved.”

But for producers and artists, particularly in a fast-paced world and in the shadow of high-profile copyright lawsuits like that of Marvin Gaye‘s family against Pharrell and Robin Thicke, the value that BeatHustle provides can make a huge difference.

“The musicians and producers, they’re like a community,” says Heron. “That’s what I like to think of BeatHustle as: just music guys.” This article originally appeared in the June 30 issue of Billboard.

READ MORE: https://www.billboard.com/articles/business/8463320/business-beats-beathustle-help-musicians-paid-hip-hop-sample