Nearly a month after Colin Kaepernick was revealed as the face of Nike’s groundbreaking new advertising campaign, the unveiling videohas garnered more than 80 million views on Twitter, Instagram and YouTube. The ads have sent Kaepernick into a new realm of celebrity, quickly becoming among the most talked-about and successful campaigns in recent years. And… Read More Nike Nearly Dropped Colin Kaepernick Before Embracing Him
Apple’s new smartphones start at $999 and $1,099, but their superb cameras and screens make them worth the high prices, our reviewer writes. For the past few years, I have been a naysayer on one feature of smartphones: their growing size. My position was unusual given the increasing prevalence of larger screen devices. The world’s… Read More The iPhone XS and XS Max Review: Big Screens That Are a Delight to Use
Four days before a new NFL season gets underway, Nike is throwing its weight behind one of the most polarizing figures in football, and America: former San Francisco 49ers quarterback Colin Kaepernick. Kaepernick will be one of the faces of Nike’s 30th anniversary commemoration of its iconic “Just Do It” slogan. The campaign will also… Read More Companies and brands often attempt to avoid taking strong public positions out of fear of alienating customers, but Nike is running straight into the political fray.
For a long time, being online was where Aaron Philip felt most confident. She began documenting her daily life on Tumblr when she was 11, writing about her love of anime and the experience of growing up in New York City with cerebral palsy. In those days, Aaron got online with a MacBook and a… Read More A Path to the Runway, Paved With Hardship
Come January 14, Revlon model and actress Halle Berry will be showing off the beauty brand’s newest eyeshadow palette in a commercial. Berry isn’t the only big name associated with the campaign; it was directed by Martin Campbell, who credits Casino Royale to his resume. The footage was shot in L.A. and features Revlon’s PhotoReady… Read More IN STYLE: Exclusive Images: Halle Berry Behind-the-Scenes for New Revlon Commercial
When it comes to new video game technology, graphics are usually the focus. That’s sure to be the case as the game industry gears up for the launches of Sony’s PlayStation 4 and Microsoft next Xbox for fall 2013. But a large part of any entertainment experience is sound. With video games, sound is especially… Read More Five Headphones That Bring Video Game Sound Alive
Late yesterday evening, Beyoncé revealed a preview from her Pepsi commercial, set to air after the Pepsi-sponsored Super Bowl half-time show on February 3, 2013, which she is headlining. Beyoncé’s Pepsi commercial is a part of a $50 million dollar deal which names her the global brand ambassador to the brand and includes limited-edition cans, which show… Read More Pepsi Backlash: Does Beyoncé Have A Responsibility To Endorse Healthy Products?
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